Site Stats1:
19.7 Million
Unique users

12 Million
Syndicated audio/video segments

10 Million
Streams per month

3.5 Million
Downloads every day

320,000
Products in catalog

Influential and Engaged3:
84%
Gives advice to others

118 Million
People influenced every month by
CNET users

68,000
Monthly user reviews, comments,
talk backs and forums

$1.3 Million
Average tech budget influenced by CNET's users in IT and management

#1 Source for Tech & CE
Every month millions of people trust CNET for expert editorial reviews, breaking technology news and engaging content. CNET surrounds consumers throughout the buying process—from original video programming, to downloads, to How-To's, blogs and more. As a result, CNET reaches more tech buyers than anyone—3x more than the
closest tech media competitor.2 Also, more brands rely on CNET for
tech and CE information. In fact, CNET provides content for more than 60 sites across the Web, including Best Buy, CBS News, The New York Times, and USA TODAY.


Advertiser Benefits
Integrate across the purchase cycle
  • Enabling marketers to develop a dialogue with consumers while they're researching and choosing brands, makes and models.
Relevant environments
  • Empowering marketers to reach the right consumers with sophisticated audience targeting, rich mobile and location-based programs, video overlay, widgets and more.
Buying behavior insights
  • Only CNET can provide real-time intelligence and visibility into user behavior and market dynamics.





SOURCES: 1. CBS Interactive Internal, July 2009 2. Neilsen Online, Holiday season, monthly average, Dec 08-Jan 09 3. Audience Profile Study, July 2008